Big Villa

Brand & packaging

Big Villa is the in-house wine brand of for the wine seller Advintage. The ‘Big Villa’ name is a play on the traditional French label with a ‘Chateau’ on it.

By playing with the traditional label shape, using bold label colours and creating a tongue in check ‘Big Villa’ crest, we designed a label that was easily recognisable anywhere in the store, looked good and on second glace hopefully got a knowing smile.